An all-purpose cleaner built for your brand
An all-purpose cleaner is often the anchor product in a cleaning line. It is the item buyers reach for most, and it sets the tone for the rest of the range. Red Cliff manufactures all-purpose and multipurpose liquid cleaners as B2B private-label programs for brand owners, startups, retailers, and distributors across the United States.
Every program is built around your product direction: the surfaces and everyday uses you want to cover, the scent profile, the format, and the market you sell into. We review those details first, then recommend a practical formula path.
Three ways to start
- Stock formula: launch from a Red Cliff ready-to-brand general-purpose cleaner formula when you do not need a formula developed from scratch.
- Your formula: if you already own an all-purpose cleaner formula, we can produce, fill, and package it under your label.
- Custom formulation: develop a new all-purpose cleaner around the product outcome, scent, format, and market you have in mind.
Ready-to-brand stock cleaning formulas →
Formats and packaging
All-purpose cleaner programs run from 10 mL to 32 oz, including spray bottles for everyday use and larger fills for refill or value formats. A concentrate version can sit alongside a ready-to-use spray in the same line.
Red Cliff sources labels and packaging components for your program. Label design is not included; your brand provides the label design.
Private-label cleaning concentrates →
Natural all-purpose cleaner options
Many brands position their all-purpose cleaner as a natural product. Red Cliff supports natural-product programs, including essential-oil-scented formulas. Your brand is responsible for any “natural” claims on its label, and those claims should be specific, accurate, and supported.
Private-label natural cleaning products →
Amazon FBA and 3PL ready
Red Cliff is experienced preparing and shipping private-label products to Amazon FBA and 3PL warehouses for many brands. Add case packing, carton labels, and shipping to Amazon FBA or your 3PL warehouse so finished inventory goes straight from production to your fulfillment destination.
Amazon FBA and 3PL ready manufacturing →
Quality, samples, and lead time
Production follows GMP (good manufacturing practices), with batch testing.
Samples are available for a small charge. Typical lead time is generally 4–7 weeks, depending on raw material procurement. Your timeline is confirmed after the project review.
What to bring to an all-purpose cleaner quote request
- Formula status: stock formula, your own formula, or custom formulation
- Intended uses, scent direction, and target market
- Package size and format, from 10 mL to 32 oz
- Expected order quantity (minimum 5,000 units per product, per size)
- Your label design, plus any fulfillment needs such as Amazon FBA or a 3PL
- Target launch timeline
Claims and labels
Your brand is responsible for the claims on its label and in its marketing. Those claims should be specific, accurate, and supported. A project inquiry does not constitute regulatory or product-approval advice.